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Intuitively designed websites are not only inspiring, they are also increasing the volume of visitors navigating them. In fact, websites that reward visitors with entertaining visuals and information are more compelling and often leave marks on the minds of end users. Aside from these, the challenging and visually interesting facets of web designs today permit users to actively participate; tapping their interests to do some action in order to further educate themselves about the products and services featured by the companies that own such sites. In this regard, Bacci fine jewelry recently developed and launched a new interactive website that is adherent to the abovementioned perspectives.

Fine jewelry is perhaps one of the most important items that require education and informed decision before purchasing. Because of this, Bacci made sure that their site is reinvented in such a way that clients would have easier time navigating each page to ensure proper education. They've integrated features that were absent from their former website like the new product listing, well categorized jewelry pieces, and a preview of their newest jewelry to name a few. It is also easier to search for certain items as their navigation buttons and bars have concise and easily understandable cues both in text and image formats that are consistent in every page.

Because loose diamonds is the principal specialization of Bacci, their new site offers more indepth information regarding these gemstones. Also, their diamonds and jewelry pieces are categorized based from social margins including children, teens and brides""a powerful option that permits client to immediately go over such margins and look for products falling under these categories. If you have diamonds in mind but can't identify their shape, cut, color, and size, you could take advantage of Bacci's customization tool that could help you properly identify the said elements. For their enhanced diamonds, they have set aside a flash animation that serves as a crash course for these specific types of diamonds.

Aesthetically speaking, the new site of Bacci fine jewelry is comparatively more visually appealing than their former site; completely deviating from the white colored background. Instead, they used a combination of crimson and silver as a theme which proudly resonate the love for things that sparkles. Additionally, the accompanying jewelry photos, especially those in the listing, can be magnified to a higher resolution by just pointing the cursor over the image. Hence, you could see the actual finish and appearance of the jewelry pieces.

Of course, client satisfaction is a top priority for Bacci jewelry, and what better means to express this that integrating informative articles that tackles different information about loose diamonds, engagement rings, earrings, and almost anything in between. Client assistance is also properly carried out through their live help, map driving directions, contact and email information. To reinforce client information they improved their personal account interface and included order tracking, language selection, client feedbacks, and testimonials. As social media has evolved to become one stop avenues for end users, you could get instant updates from Bacci through social networking sites like Facebook, Twitter, Youtube, Blogger and RSS Feed.

The new site of Bacci was launched last January to mark and celebrate their 10th year anniversary in the jewelry business. All in all, the new Bacci website is a combination of functionality and educational contents presented in simple yet concise information and visual hierarchies. Definitely, the design and interface changes made in Bacci website could inspire more clients. Nevertheless, these changes could effectively improve their services.